‘New Store Launch in Marathalli, Bangalore'

Vibgyor Marathalli, a leading frames and lens brand, which is stylish and yet friendly on the pocket, is launching its new store in Marathalli, Bangalore. Following its tremendous success, it is now launching its very own store in Marathalli to bring to the people the luxury of choices.

Vibgyor Marathalli Frames & Lens was launched to add some fun and glamour into the lives of those who have to wear glasses to see the fun and glamour of the world. They have a wide range of fashionable options, with different pieces based on age-groups that are also pocket-friendly. With collections created by fashion gurus and style divas, Vibgyor Marathalli Frames & Lens has carved a niche for itself, with its innovative designs.

“I cannot tell you how proud I feel,” said the Founder, Mr. Kalyani Ram Mishra, the one-man army behind Vibgyor Marathalli Frames & Lens. Looking at the store, with its shiny new board, he said, “This started with a small dream – the dream of bringing the best to my people so even they could enjoy the benefits of sturdy yet stylishly designed frames.” On being asked if Mr. Mishra ever thought his small dream would become this huge, he shrugged his shoulders and said, “Not really. Frankly, I am still in shock.”

The USP of Vibgyor Marathalli Frames & Lens is in the design. Comfortable to wear even while wearing it for long hours, stylish and sturdy frames, they are available in all the latest shapes and sizes. If you are looking for the in-trend ‘cat-like’ frames or the widely popular ‘reflector’ lenses, Vibgyor Marathalli has them all. For the kids, Vibgyor Marathalli makes unique frames for their smaller faces, and designs that would appeal to them and not make wearing glasses such a tedious task. As for the lenses, they have partnered with some of the best known names in the business to bring to their discerning customers the best clarity to go with their uber-cool frames.

“The dream, now, is to take Vibgyor Marathalli Frames & Lens to other states,” said Mr. Mishra, talking about his future expansion plans.

  ‘I love sunglasses’ by Vibgyor Marathalli Frames and Lenses

Dazzling, vibrant, chic, cool and edgy – those are words that describe Vibgyor Marathalli’s range of sunglasses. Don’t you just love your cool shades? Whether you buy them for style, to hide behind or simply because it is sunny outside – you have to accept that sunglasses have the coolest style quotient when it comes to accessorizing your outfit; especially if you are going for a luncheon! No other pair of accessory adds that quality of oomph to your overall look or attitude other than sunglasses.

But hey, is this your first time buying one? Vibgyor Marathalli brings to you an easy-to-understand post on the types of sunglasses out there.

The aviator has taken cult status where sunglasses are concerned, and not just because there is a movie with the same title! If it’s your first outing buying sunglasses, Vibgyor Marathalli suggests you try these out. They will make you look like a cool rebel!

If you feel like bringing forth your feline retro vibes with a touch of femininity, Vibgyor Marathalli recommends cat eye sunglasses. Feel your inner Marilyn Monroe take flight with these; or…Audrey Hepburn (if you are looking for a chicer role model).

For the adventure and thrill seeking, try the sport model of sunglasses. Categorized by thin and sleek lenses, think of Virat Kohli or the mighty MSD when you wear them! Sport sunglasses are perfect for when you go for a trek or playing a sport.

If you are into the whole retro look, try out the round sunglasses. Try a few frames before you settle on a frame cautions Vibgyor Marathalli though. It is not something everyone can carry off and that depends a lot on the shape and size of your face.

Apart from the shapes of the different sunglass lenses, don’t forget to try them on before making a final purchase. Also, don’t be shy to experiment a little – after all, you only live once, no?!

  Protect Your Eyes While Swimming With Vibgyor Marathalli Frames And Lenses

“Home is where the pool is.”

If you subscribe to this thought, then you are a swimming champ and love the thought of letting your stress and worries of the day dissolve into the “blue” waters of the swimming pool. Isn’t it a simply marvellous activity; one that not only helps you keep in shape but also helps boost your mental and emotional health?

Vibgyor Marathalli Frames and Lenses loves that you love swimming and are here to present to you our latest offering of swimming goggles that help to protect your eyes from the chlorine water and also help you to “see” underwater.

How many of us have played that game where our swimming instructor tosses a coin in the “deep” side of the pool and you have to dive and get it? How many of us have tried to open our eyes in the water but have immediately closed it because it stings too much? Do you know what you need to be able to do both these tasks well? Well all you need are Vibgyor Marathalli Frames and Lenses’ swimming goggles!

Now you can enjoy swimming in style! Vibgyor Marathalli Frames and Lenses are made of shatter-resistant safety lens with soft eye cups and a broad rubber strap. All this to ensure you have a comfortable wearing experience. The eye cups form like a vacuum around the eyes so that they don’t dislodge from your face when you are in the pool. Made from superior technology glass, the goggles provide clear vision even underwater.

We have a wide range of swimming goggles available. Vibgyor Marathalli Frames and Lenses have handcrafted the goggles based on the choices of our customers. There are special animated ones for children and chic, classy ones for adults. For the risqué, there are bold colours like red, yellow, green and electric blue.

Now don’t just swim…make a style statement with Vibgyor Marathalli Frames and Lenses!

  Power foods to protect the eyes by Vibgyor Marathalli Frames and Lenses

It may sound like a strange piece of advice coming from Vibgyor Marathalli Frames and Lenses that literally deal with frames and lenses to tell you to protect your eyes but we think it is important to protect the mirrors to your soul as best as you can. And we feel no compunctions if this blog means we have one less customer!

They say you are what you eat and eating the right kind of foods to ensure you have healthy eyes is the easiest way to avoid becoming a customer of Vibgyor Marathalli Frames and Lenses (of course, that doesn’t mean you cannot come to us to buy other kids of frames and lenses!).

As a kid, you may have hated finishing your vegetables or your greens but you must not skip on them now! And the best part about leafy greens? They not only take care of your eyes but also your overall health. Who would have thought that icky vegetables could pack such a punch?!

Next stop, Vibgyor Marathalli Frames and Lenses thinks is protein – especially eggs. Apart from the benefits of having eggs for breakfast or before you hit the gym, eggs have the all important Vitamin A that ensures eye health. Time to crack them eggs.

We have heard Vitamin A is needed for healthy eyes. But Vibgyor Marathalli Frames and Lenses have just got to know that Vitamin C is equally essential to prevent future degeneration of your eyes. Oranges, berries, lemonades are thus not only refreshing; they are also refreshing for the eyes.

Again something which will help with your overall health and not just eye health is eating omega 3 also known as almonds, walnuts and pistachios. So those pesky skinned-almonds your mom keeps telling you about, Vibgyor Marathalli Frames and Lenses suggest you start eating those, pronto.

Such simple things to ensure eye health! Go shopping now and ensure these items are listed in your checkout list.

  Happy New Year from Vibgyor Marathalli Frames and Lenses

To all the lovely people out there who have been so faithful and loyal to us – wishing you all a smashing new year! Here’s hoping that this year you may get chicer and more colourful with a change in your glasses by looking at the Vibgyor Marathalli Frames and Lenses’ new range.

While all us glass wearers love our frames and have carefully cultivated pairs and colours based on the different occasions they can be worn on, Vibgyor Marathalli Frames and Lenses would like to use this new year opportunity to give you some useful tips to take care of your eyes.

They say eyes are the windows to our soul. So won’t you keep that window clean; just like you would keep that lens clean? Eating the right kinds of food are extremely important to take care of your eyes. Eating carrots, green leafy vegetables, eggs, citrus fruits, almonds, and fish can help you keep those windows as good as new.

Staring at a computer or laptop or TV screen for too long can make your eyes feeling dry and strained. No amount of hydration can protect your eyes but for wearing non-numbered glasses. Vibgyor Marathalli Frames and Lenses pioneers in creating glasses that are clear, non-numbered and comfortable to ensure a perfect viewing experience. It will prevent your eyes from feeling dry or strained and you will be able to work/view the screen for longer hours without it affecting your eyes adversely.

Another important thing to do is to exercise your eyes. There are numerous ones available that will help you retain healthy and robust eyes. Apart from this, avoid reading in dim lights as that will add a further strain to your eyes which will not be helpful.

It’s a new year so pledge to a new you. Vibgyor Marathalli Frames and Lenses hopes you have an adventurous year ahead with healthy and beautiful eyes.

  Three ways to care for your Vibgyor Marathalli Frames and Lenses

The world turns bleak for a moment as you realize you are not able to see clearly anymore. You dread going to the ophthalmologist, awaiting the impending prognosis – you have a number. You start to feel silly for all those times you wished you had specks, just to be able to wear all those cool frames. And then, the optician hands you your very first pair of specks...and it’s like magic! You can suddenly SEE again!

With Vibgyor Marathalli you discover the wonderful world of fancy, chic, quirky and stylish frames. It’s like art...only it’s on your face and it helps you to see. However, did you know that caring for your frames and lenses is as essential as finding and buying the perfect pair?

Vibgyor Marathalli understands the need to take care of your precious lenses. Here are three simple tips you can follow to ensure longevity of your frames and lenses:

  1. Cleaning your lenses: use the specialized cloth that comes with your Vibgyor Marathalli specks to ensure no unnecessary scratches come on the lenses as a result of using a rough cloth.
  2. Storage: when not in use, place your specks in their proper case. Keeping them in the case will help you to find them when you need them next and will also protect the lenses from dirt and dust...and from being sat on by unsuspecting people!
  3. Placing them: while placing the specks on a table or any surface, make sure the lenses are placed upwards and not towards the surface. This is the best way to protect your Vibgyor Marathalli specks from scratches and marks.
The lenses that come with your Vibgyor Marathalli specks are made from the highest quality. Even though they are affordable, we do not compromise on the quality. By following these simple day to day steps, you can be sure that your specks will last you for a long time. Maybe that way, you can invest in some different types of frames...to give you some variations; to match outfits with frames! More on that later!

  Vibgyor Marathalli Frames & Lens launches catalogue with new shop

They say, eyes are windows to the soul. But beautiful limpid-brown eyes that suffer from myopic vision will miss out on a lot the world has to offer. Or if gorgeous grey like Ashwarya’s that look picture-perfect with kohl-lined diamond dazzle tint, are only able to see things in a blur, then life would be well…grey indeed. This is precisely why Vibgyor Marathalli Frames & Lens brings you a wide range of alternatives that suit not just your facial features with correctly diagnosed remedies, but also your pocket.

It all began when Kalyani Ram Mishra was browsing through a foreign catalogue, while still studying in college. He knew that by the time the latest style from abroad would hit Indian shores, it would have been passé. That was when he decided to start his own enterprise - Vibgyor Marathalli Frames & Lens that would open up an entirely new vista of fashionable vision aids!

Rashmi Najmi Habib, veteran stylist helped him along the way. He approached her for guidance - how to create a sensation in the Indian market. She spelt out the style statement for Vibgyor Marathalli Frames & Lens: Where vision meets style. This was later promoted through online catalogues choc-a-bloc with designer frames, tantalizing customers to browse and buy.

Vibgyor Marathalli Frames & Lens were a rage almost overnight as all style divas vied for the hot, trendy pairs and being affordable would want to buy down the whole collection (one to match each outfit!) This in fact paved the way for Vibgyor Marathalli Frames & Lens to have Relationship Managers and Personal Stylist for a significant chunk of their elite customers, who were given exclusive preview rights and appointments with designers to interpret their lifestyle with unique creations. Today, these style paragons proudly sport creations of Vibgyor Marathalli Frames & Lens to international events that reflect glamour and their discerning taste; bringing attention from foreign shores to what began on the dusty streets of an Indian city.

Copyright © Vibgyor Marathalli Frames & Lens 2014